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The Philips Light Bulb

7/1/2010

The Philips brand name has gained worldwide dominance because it is associated with integrity and unbeatable quality. Started in Eindhoven, the Netherlands, in 1981 by Gerald Philip, the company has grown in leaps in bounds and in many places in the world there are customers who can only buy the Philips brand.

While the light bulb was the first product of the Philips company, it has since diversified to other electronic products. Like the other success stories in the production of light bulbs, Philips success has been aided in a big part by the company's ability to engage in mass production. The light bulbs division at Philips has already reached $9 billion and it is expanding.

Philips light bulbs are available in all manner of outlets and even online. They come in various varieties - there are Incandescent Bulbs, Halogen Bulbs, Compact Fluorescent Bulbs, Fluorescent Bulbs, HID Bulbs, and Specialty Bulbs. Philips products are the result of extensive research and their appeal to the consumer follows almost naturally. For this Year's New Year's Eve Ball at the Times Square in New York, Philips products in the shape of 9,500 LEDs will be used.

Unlike traditional incandescent lights, LEDs from Philips not only burn twice as brightly but are also excellent energy savers as they consume less energy. For the longer-term, they are preferred because they last extremely long. For example, the light bulbs used for the ball will not need replacing for at least 11 years. It is factors such as this which increase customer loyalty with the Philips brand.

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